Une Psy Une Diet
2023
Health & Wellness
•
Freelance
A psychologist and a dietitian decided to team up and open a practice for women, especially new mothers. They needed a visual identity to present and promote their work on social media, particularly Instagram.
Une Psy Une Diet
2023
Health & Wellness
•
Freelance
A psychologist and a dietitian decided to team up and open a practice for women, especially new mothers. They needed a visual identity to present and promote their work on social media, particularly Instagram.
Une Psy Une Diet
2023
Health & Wellness
•
Freelance
A psychologist and a dietitian decided to team up and open a practice for women, especially new mothers. They needed a visual identity to present and promote their work on social media, particularly Instagram.
PROJECT DETAILS
Industry
Health & Wellness
Time
One month
Location
Marseille, France
Deliverables
Guidelines • Social Media Kit • Presentation Templates
Two experts, one voice
That identity had to reflect their shared values: softness, strength, maturity, and trust. The color palette, drawn from natural skin tones, was rounded out with brighter accent colors to bring energy to the whole.
Two experts, one voice
That identity had to reflect their shared values: softness, strength, maturity, and trust. The color palette, drawn from natural skin tones, was rounded out with brighter accent colors to bring energy to the whole.
Two experts, one voice
That identity had to reflect their shared values: softness, strength, maturity, and trust. The color palette, drawn from natural skin tones, was rounded out with brighter accent colors to bring energy to the whole.
One logo, two readings
One of the main challenges was designing a logo that was both graphic and legible, while allowing either the dietetic or the psychological side to be brought forward depending on the context.
One logo, two readings
One of the main challenges was designing a logo that was both graphic and legible, while allowing either the dietetic or the psychological side to be brought forward depending on the context.
One logo, two readings
One of the main challenges was designing a logo that was both graphic and legible, while allowing either the dietetic or the psychological side to be brought forward depending on the context.
An identity that adapts to the message
A variant of the logo was introduced to clearly signal the focus of each post, letting both professionals communicate distinctly on their respective topics while keeping the visual identity consistent overall.
An identity that adapts to the message
A variant of the logo was introduced to clearly signal the focus of each post, letting both professionals communicate distinctly on their respective topics while keeping the visual identity consistent overall.
An identity that adapts to the message
A variant of the logo was introduced to clearly signal the focus of each post, letting both professionals communicate distinctly on their respective topics while keeping the visual identity consistent overall.
A brand as warm as their practice
In the end, both professionals were delighted with the result, which perfectly matched their vision and the atmosphere they wanted to bring to their practice.
A brand as warm as their practice
In the end, both professionals were delighted with the result, which perfectly matched their vision and the atmosphere they wanted to bring to their practice.
A brand as warm as their practice
In the end, both professionals were delighted with the result, which perfectly matched their vision and the atmosphere they wanted to bring to their practice.
